If you run a local small business or service and need to get local customers from your company website, then you would like to be in the Google Places Directory Business Directory.
Local search engine marketing through the Google Local Business Directory can allow your company to appear on the very first page of search results with other competing local small businesses when someone locally types in keywords related to your business.
Before Google Pages, getting local traffic from Google was a big deal for small business owners. Local companies would normally receive traffic from all over the world, causing a very low conversion rate that definitely affected sales.
Business owners have either wasted time or money on SEO campaigns. Whether SEO was outsourced or done in the back office, many companies weren't sure if it was worth the time and buy reviews on google money for such little results.
Local search engine marketing is nothing more than an online version of the Yellow Pages where people can search for local small business providers. With your computer and smartphone, it's very convenient to search for a local small business or service by typing keywords into Google and clicking SUBMIT.
It's cool that you report such things.
CMspot